With the growing market share dominance of Samsung, and let’s face it, Apple isn’t at the level of Samsung at the moment. However, with their success of the Samsung lineup, and the addition of the Samsung Galaxy S III Mini, Apple may be developing the iPhone Mini as a comeback to the growing popularity of Samsung smartphone devices.
Analyst, Neil Mawston believes that this may be the reality for Apple. He told CNET his thoughts.
We believe Apple will have to launch an ‘iPhone Mini’ at some point over the next three years to address the hundreds of millions of prepaid users worldwide that cannot afford the current iPhone. The iPhone 5 is growing fast and profitably right now, so there is limited incentive for Apple to launch a profit-squeezing ‘iPhone Mini’ this year. We expect the ‘iPhone Mini’ to be more likely next year, in 2014, when Apple’s penetration of the global postpaid smartphone market will be nearing saturation and Apple will be forced to discover fresh growth streams elsewhere.
In our opinion, a smaller iPhone may lead to a lower price on the iPhone, similar to how the iPad Mini costs less than the full size iPad. This device could be launched this summer, says Misek, but even if it isn’t, there’s a high probability that Apple will develop this device.